Believe It! NARUTO EMBLEM BATTLE Bringing Collectible-Based Arcade Action to Arcades This Summer

Earn Fan-favorite Characters to Customize Your Roster and Become the Ultimate Hokage at Your Local Arcade

TORRANCE, Calif. – July 2, 2024 – Marvelous, Inc. today announced that the new arcade game based on the world-famous ninja NARUTO is starting its nationwide rollout in North America. NARUTO EMBLEM BATTLE is a collectible-based arcade game where players can experience the world of NARUTO by forming their own teams using unique physical “Emblems” that can be obtained by playing the game.

All emblems have dynamic NARUTO character illustrations on them and feature different materials and designs depending on their rarity. High-rarity emblems are emblazoned with special effects such as foil stamping and glittery coatings, making them even more collectible. Players can enjoy exciting Ninja battles on a massive 50-inch display, which features spectacular scenesof these iconic characters, complete with memorable animations, quotes, and sounds from the anime. With intuitive and accessible gameplay that combines strategy and timing with a specialized playing surface, anyone can become a splendid shinobi.

The beloved ninja action franchise made its debut in 1999 in a manga created by Masashi Kishimoto, revolutionized manga and anime, and continues to captivate millions of fans internationally. The NARUTO brand family includes the original manga series (published by VIZ Media in English), together with the NARUTO and NARUTO SHIPPUDEN anime series and feature films. In the NARUTO manga and NARUTO SHIPPUDEN animated series, Naruto Uzumaki wants to be the best ninja in the land. He’s done well so far, but Naruto knows he must train harder than ever and leaves his village for intense exercises that will push him to his limits.

Additional information on NARUTO and NARUTO SHIPPUDEN in North America is available at

More details on the game including location availability can be found at the official website.